Elastoplast are turning #TearsIntoSmiles

I’m a firm believer in letting your children have adventures. Let them take risks (within reason!) and learn thier own limitations and capabilities through trial and error. Along this journey, of course, there will be bumps, scrapes and bruises…but this is how we learn. Take my daughter Daisy for example…she embraces the world as a natural playground always looking for something to climb / slide down / balance on! She’s very agile, but adventurous play can leave her with daily scrapes and scratches that she can get quite upset about. 

Scooter action..

Trees…..there to be climbed!


Elastoplast are on a mission to turn theses #TearsIntoSmiles through their cute range of character plasters. With a choice of Star Wars and Frozen characters the hope is that the distress and upset of a small cut or graze will diminish when a cheery Yoda or Sven pop out of the box to heal the pain. A small thing…but these things can be hugely significant in cheering up our little ones in their moment of need. 

Which design would you choose?

Back to Daisy….I had the chance to try out the #TearsIntoSmiles technique last Sunday. Having spent most of the afternoon up a tree / lookout Daisy realised she had a large scratch that was bleeding and the sight of it was causing her distress. She wasn’t crying….so there were no tears…but the concern was there in her voice and her questions.

When will it stop bleeding Mummy? Why did the tree scratch me? When will it get better? 

I showed her the Elastoplast boxes. Her face lit up straight away.  The questions changed…and so did the tone of voice.

Oh wow! How many can I have? Can I use a big one? 

#TearsIntoSmiles

Not being one to conform to stereotypes Daisy chose the Star Wars pack….a Stoomtrooper in fact. 

Can I keep it on for school? Can I choose a spare one…in case this one falls off? 

#TearsIntoSmiles plaster in place


As a parent it’s such a relief to feel that worry and concern lift in Daisy. Her worry had been replaced with excitement. Elastoplast don’t offer a miracle cure …the graze is still there…but they do offer a distraction and possibly a small drop of joy when our children really need it. 

#TearsIntoSmiles Job done!

This post is an entry for the BritMums #TearsintoSmiles Challenge, sponsored by Elastoplast. http://campaigns.elastoplast.net/plastermoments/uk

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